Once a year, their customers waited for this 1x/ year sale and people flocked in! Sales totaled in the tens of thousands each day for the week that the sale was ran each year. This was in a small town with a population of under 10,000 so just imagine how a sale like that would do in a larger area.
Here Is How You Can Do This In Your Pet Grooming Salon:
If you need some quick business operating cash, you can pre-sell grooming by running a gift certificate sale to your current clients. An example would be to run a special 1x a year sale for current grooming clients where they can pre-pay/purchase $100 worth of grooming for only $90. They then use that gift certificate for their grooming appointments throughout the year. This is a hot selling sale item for customers who come to you every six weeks. Who wouldn't want to save on a service that they pay for regularly? It's like saving on groceries or another necessity.
The KEY to the success of a sale like this is to explain to each customer about how this sale can save them on their grooming all year long. Most customers won't think about how much it can save them. Once they do...they typically buy.
How To Get Started:
We have pre-made three different printable gift certificate designs for you. Along with a display poster to promote them. You can instantly download them and print them out in a few minutes. We sell them for only $3.95. That's dirt cheap! You will get both a ready to print gift certificate pdf that you won't even need to edit. Just simply print them out. AND you also get an editable template & instructions if you do want to customize the gift certificates or poster. Either way, it's an incredibly easy & quick little way to implement this idea. Here is the link to the three different gift certificate designs. You can be printing them out within minutes of now.
Angela Thompson, creator of PetBusinessDashboard.com & PetGroomingMarketingKit.com. President of Etegy Marketing LLC. Amazon author page.